Privacy Policy
Kindred Arc
Prinsengracht 287
1016 GW Amsterdam, Netherlands
Phone: +31 20 794 1852
Email: [email protected]
At Kindred Arc, we understand that your privacy matters. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website or use our services. We're committed to transparency and protecting your personal data in accordance with applicable privacy laws, including the General Data Protection Regulation (GDPR).
Last updated: November 18, 2025
Information We Collect
Information You Provide Directly
When you interact with our website or services, you may choose to provide us with certain information, including:
- • Name and contact information when you fill out our contact form
- • Email address for communications and newsletter subscriptions
- • Information about your organization and marketing needs
- • Any other information you choose to share in messages or forms
Information Collected Automatically
When you visit our website, we may automatically collect certain technical information through cookies and similar technologies:
- • Browser type and version
- • Device information and operating system
- • IP address and general location information
- • Pages visited and time spent on our website
- • Referring website and navigation patterns
Analytics and Performance Data
We use analytics tools to understand how visitors interact with our website. This helps us improve user experience and website performance. Analytics data is collected in accordance with your cookie preferences and may include page views, session duration, bounce rates, and traffic sources.
How We Use Your Information
We use the information we collect for the following purposes:
Service Delivery and Communication
To respond to your inquiries, provide the marketing services you've requested, and communicate with you about our offerings. This includes scheduling consultations, sending proposals, and maintaining our professional relationship.
Website Improvement and Analytics
To analyze how visitors use our website, identify areas for improvement, and enhance user experience. We use this data to make informed decisions about content, design, and functionality.
Marketing Communications
To send you newsletters, updates about our services, and relevant marketing insights (only with your consent). You can unsubscribe from marketing communications at any time.
Legal Compliance and Protection
To comply with legal obligations, protect our rights and interests, prevent fraud, and ensure the security of our website and services.
Legal Basis for Processing Your Data
We process your personal data based on the following legal grounds:
Consent
When you provide explicit consent, such as subscribing to our newsletter or accepting cookies for analytics and marketing purposes.
Contractual Necessity
When processing is necessary to fulfill our contractual obligations to you or to take steps at your request before entering into a contract.
Legitimate Interests
When we have a legitimate interest in processing your data, such as improving our services, preventing fraud, or ensuring website security, provided this doesn't override your rights and interests.
Legal Obligation
When we're required by law to process your data for compliance purposes.
How We Share Your Information
We respect your privacy and do not sell your personal information. We may share your data in the following limited circumstances:
Service Providers
We work with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
Analytics Partners
We use analytics services to understand website usage patterns. These services may collect and process data according to their own privacy policies, subject to your cookie preferences.
Legal Requirements
We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your personal information may be transferred to the acquiring entity, subject to the same privacy protections outlined in this policy.
How We Protect Your Information
We implement appropriate technical and organizational measures to protect your personal data:
Encryption and Secure Storage
We use industry-standard encryption to protect data in transit and at rest. Our servers and databases are protected with robust security measures.
Access Controls
Access to personal data is restricted to authorized personnel who need it to perform their job functions. We maintain strict access controls and authentication procedures.
Regular Security Monitoring
We continuously monitor our systems for potential security vulnerabilities and implement updates and patches promptly to maintain security.
Data Breach Procedures
In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities in accordance with applicable law.
How Long We Keep Your Data
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.
Contact form submissions and inquiry data are typically retained for up to three years to maintain our business records and respond to follow-up questions. Marketing communications data is retained until you unsubscribe or request deletion.
When data is no longer needed, we securely delete or anonymize it in accordance with our data retention and deletion procedures.
Your Rights and Data Management
Under applicable privacy laws, you have several rights regarding your personal data:
Right to Access Personal Data
You have the right to request a copy of the personal information we hold about you. We'll provide this information in a commonly used, machine-readable format.
Right to Rectification and Erasure
You can request that we correct inaccurate personal data or delete your personal information when it's no longer necessary for the purposes for which it was collected.
Right to Data Portability
You have the right to receive your personal data in a structured, commonly used format and transmit it to another data controller.
Right to Object to Processing
You can object to our processing of your personal data for direct marketing purposes or when processing is based on legitimate interests.
Right to Restrict Processing
You can request that we temporarily restrict the processing of your personal data in certain circumstances, such as when you contest the accuracy of the data.
Right to Withdraw Consent
Where processing is based on consent, you have the right to withdraw that consent at any time. This won't affect the lawfulness of processing before withdrawal.
How to Exercise These Rights
To exercise any of these rights, please contact us at [email protected] or call +31 20 794 1852. We'll respond to your request within one month, as required by law.
Your Rights and Opt-Out Instructions
You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:
- Avoid filling out contact forms, account registrations, or any data-submitting features
- Disable cookies through your browser settings (see our Cookie Policy for more details)
- Contact us directly to request the deletion of any previously shared personal data
We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided on our Contact page. We will process your request promptly.
International Data Transfers
Your personal information may be transferred to and processed in countries other than the Netherlands. When we transfer data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with this privacy policy and applicable data protection laws.
These safeguards may include Standard Contractual Clauses approved by the European Commission or other legally approved transfer mechanisms.
Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately, and we will take steps to delete such information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. When we make material changes, we will notify you by updating the "Last updated" date at the top of this policy.
We encourage you to review this policy periodically to stay informed about how we protect your information. Your continued use of our website after changes are posted constitutes your acceptance of the revised policy.
Contact Us About Privacy
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Kindred Arc
Prinsengracht 287
1016 GW Amsterdam, Netherlands
Email: [email protected]
Phone: +31 20 794 1852
You also have the right to lodge a complaint with a supervisory authority if you believe we have not handled your personal data appropriately.